The age of social media is nearly 20 years old. And as producers and consumers of endless oceans of content have become evermore sophisticated and slick in how they present themselves, their products and services and brands on-line, one thing has not changed: marketing to your own community is vastly…

The current strike of Hollywood screenwriters is proof of the faulty economics of video streaming. Sadly, I predict that the strike will be a long and cruel one because apparently NO ONE in Hollywood has figured out the mathematics which will pay for the creation of streaming content as it…

Some of the biggest artists in the history of recorded music sold their catalogs in the last 9 months. Why? 2021 was an epic year for marquee music artists deciding to sell their music catalogs: Fleetwood Mac (in three separate deals), Mötley Crüe, Neil Young, Bruce Springsteen, Paul Simon and…

After reading the title to this piece, I can hear the whispering voices of some of my recording industry colleagues dismissing out of hand the notion that the worldwide recording industry is about to be plunged into a period of upheaval unlike any crisis period that we have experienced …

In any business course you will ever take you will have a discussion about the definition of the word: “value”. It has been said that: “in the absence of value, price matters.” This changing definition of value is driving the conversation of how much content people are willing to pay…

Without out a huge preamble or some clever introduction about the sucky year that was 2020 and the hopefully less sucky year that 2021 could be, here are some fairly general and pretty specific thoughts about the music industry and some trends to watch for as we start the new…

When I speak to my friends and colleagues who work in music, film, TV, dance, theatre, photography, or creating live concerts and events, they all seem to be waiting for things to “go back to normal” after the COVID-19 pandemic finally recedes. I think the assumption that the virus will…

Making predictions is dangerous and arrogant. Making predictions almost ensures that the future you see will never actually happen, right? I know. Maybe I have had one too many nights in “self-isolation” during this year’s pandemic staring at a huge screen in my living room… But, for those of you…

Donald J. Trump will be reelected in 2020. My hands shake as I tap out these words on my laptop. However, it is inevitable. You disagree? OK. Good. But I have my reasons and I will lay them out for you… Before we begin, a disclaimer: I am not a…