Michael Whalen – Medium

Michael Whalen

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Why a Grammy Doesn’t Guarantee a Career “Bump” in the Streaming Era

With the beginning of Grammy Campaign season beginning in about a month, winning a Grammy has long been considered one of the highest…

Jul 3

Why a Grammy Doesn’t Guarantee a Career “Bump” in the Streaming Era

Jul 3

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Machines Don’t Sweat:

Artificial Intelligence in music is here to stay… Get used to it.

Feb 13, 2023

Machines Don’t Sweat:

Feb 13, 2023

Apple TV+ and the Rise of the Post-Me Too Sad Man: A Reflection in the Funhouse Mirror

There’s a strange comfort I find in the pastel lighting, sad pop covers, and slow zooms of Apple TV+ programming these days. And I’m not…

Jun 4

Apple TV+ and the Rise of the Post-Me Too Sad Man: A Reflection in the Funhouse Mirror

Jun 4

Music streaming isn’t “The Record Business.”

Over the last 100 years in Hollywood, often 1+1 = 7. Creative people (and the executives who oversee them) have a long history of “creative…

Apr 30, 2024

Music streaming isn’t “The Record Business.”

Apr 30, 2024

The Near-Future of Prestige Television will be on Apple TV+.

The current strike of Hollywood screenwriters is proof of the faulty economics of video streaming. Sadly, I predict that the strike will be…

May 19, 2023

The Near-Future of Prestige Television will be on Apple TV+.

May 19, 2023

The Importance of Marketing Containers (aka “Fish in a Barrel”)

The age of social media is nearly 20 years old. And as producers and consumers of endless oceans of content have become evermore…

Mar 20, 2022

The Importance of Marketing Containers (aka “Fish in a Barrel”)

Mar 20, 2022

The Music Industry Sells Out…

Some of the biggest artists in the history of recorded music sold their catalogs in the last 9 months. Why?

Dec 20, 2021

The Music Industry Sells Out…

Dec 20, 2021

The coming implosion of the record business…

After reading the title to this piece, I can hear the whispering voices of some of my recording industry colleagues dismissing out of hand…

Sep 24, 2021

The coming implosion of the record business…

Sep 24, 2021

In the Absence of Value, Price matters... (5 insights about video streaming in 2021)

In any business course you will ever take you will have a discussion about the definition of the word: “value”. It has been said that: “in…

Jul 30, 2021

In the Absence of Value, Price matters... (5 insights about video streaming in 2021)

Jul 30, 2021

The music industry in 2021. A few insights…

Without out a huge preamble or some clever introduction about the sucky year that was 2020 and the hopefully less sucky year that 2021…

Jan 1, 2021

The music industry in 2021. A few insights…

Jan 1, 2021

Michael Whalen

Michael Whalen

Emmy® Award-winning composer, record company executive, copyright expert, dad, dog owner and CrossFit newbie

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